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A Billion Reasons to Work with CloudKettle

We help our B2B SaaS clients generate millions of site visits; qualify hundreds of thousands of leads; and nurture and close billions in sales and renewals.

How We Help

We help high-growth SaaS companies scale Sales, Marketing and Customer Success to maximize their Revenue Stack performance. With over a decade of experience building, optimizing, and managing Marketing and Sales Operations, the team at CloudKettle knows the tools and processes to deliver results.

Are you looking to get more qualified leads, decrease your time to sale, and increase the lifetime value of each customer? You’re talking to the right people. From gathering website leads, to nurturing them via marketing automation, to winning the sale – we help clients do it all.

Salesforce Implementation & Administration

Your CRM is the backbone of your Revenue Technology Stack. As a certified Salesforce Partner, we specialize in implementing and customizing Salesforce for B2B SaaS companies. Our team of CRM veterans will help you get the maximum return on your investment in Salesforce and integrate it with other tools like Desk.com, Hubspot, Gainsight, CPQs, even your own SaaS product that you use every day.

Customer Support and Customer Success

Negative churn is the holy grail of the SaaS world. How do you achieve it? By integrating your customer support tools like Desk.com and Service cloud with your Salesforce CRM and your own SaaS product. Know who is at risk of churning and what customers should be cross-sold and upsold. All in real time.

Lead Generation and Marketing Automation

We help our clients drive more traffic to their websites with online advertising, SEO and track attribution from the first click through to the sale. That allows us to optimize lead capture and nurture Marketing Automation campaigns, prepping leads and ensuring Sales is alerted in Salesforce when those hot leads are ready to work. 

Revenue Stack Management

Your fast growing SaaS company needs a Revenue Stack that integrates your advertising, website, marketing automation platform, support and customer success tools, even your own product, with your Salesforce CRM. For a flat monthly fee, our team of experts manage and optimize your Revenue Technology Stack. Including:

  • Monitoring and maintaining your Salesforce instance and integrations
  • Scaling your integrated stack so qualified leads grow as you do
  • Optimizing your Revenue Stack to improve conversions and decrease churn

Increase qualified leads, sales velocity, win rates and the lifetime value of each customer with an optimized Revenue Stack today.

CloudKettle Blog

A blog about SaaS Sales, Marketing and Customer Success.

Four Horsemen: How to align GTM to accelerate growth

How to Align Go-to-Market to Accelerate Growth

We sat down with  Lauren Vaccarello, VP of Customer Experience at Box to talk about the Four Horsemen model of attribution. Lauren has a proven track record of accelerating revenue growth at companies like Salesforce, Adroll, and Box. She was a…

Jon McGinley headshot

Press Release: Cloud Consulting Company Builds for Growth

FOR IMMEDIATE RELEASE Cloud Consulting Company Builds for Growth September 18, 2017 Halifax, NS: CloudKettle Inc. is pleased to announce that Jon McGinley has joined CloudKettle as a senior partner. Jon brings with him eighteen years of experience in marketing,…

lead generation with Lisa from Affinio

How To Sell A Product No One’s Heard Of

This article was submitted by Lisa Schnare, Manager of the Relationship Development Team at Affinio. Affinio is an advanced marketing intelligence platform that leverages the interest graph to understand today’s consumers. Schnare leads a growing team of Enterprise Business Representatives…

how to use marketing automation for upsells and renewals

Marketing Automation to Enable Renewals

Read this post to learn how you can leverage Marketing Automation beyond the initial sale to enable upsell and renewals. Marketing Automation: The Status Quo B2B marketers understand how to leverage Marketing Automation to warm new leads for a sale…

Testimonials

We have been fortunate to work with some great people – here’s what they have to say about us. 

brian goldfarb splunk cmo

"I initially engaged CloudKettle only to audit our Revenue Stack but found they could drive change across the organization based on their roadmap. I see CloudKettle as a trusted advisor to me and my team and they regularly provide actionable advice to my team. For me they bring the right combination of hands on keyboard execution for demand generation, marketing and sales operations coupled with strategic advice and direction. CloudKettle is a seamless part of our team, from strategy to execution - they treat our budgets, leads, and opportunities as if they were their own."

Brian Goldfarb, CMO Splunk

Gerry Lawless from iWave Information Systems

"We initially engaged CloudKettle to migrate iWave from SugarCRM to Salesforce. Their extensive knowledge of the Salesforce ecosystem was evident from day one. Aside from a successful migration, CloudKettle is helping us build a comprehensive Sales and Marketing process that leverages technology and data to help fuel our growth. CloudKettle's leadership team challenges us to think strategically to meet our goals."

Gerry Lawless, CEO iWave Information Systems

Dwayne Primeau

"We engaged CloudKettle to assist with the merger of two Salesforce instances. CloudKettle did a fantastic job. The planning was detailed and considered all aspects to ensure success, the execution was flawless, and their support and follow through was exceptional. I was travelling on go-live day and proof of success was speaking with users from both user groups who barely noticed the change."

I would highly recommend CloudKettle.
Dwayne Primeau – GM, Northern Business Intelligence

Who We Work With

A CRO’s Guide to Revenue and Reporting

Everything your Chief Revenue Officer needs to know about building, optimizing, and managing the Revenue Stack.

Get in touch!

We have a long history of working at and with fast-growing B2B SaaS companies and helping them overcome their biggest challenges is not only our expertise – it’s our passion.

Our team has worked as employees of three technology startups (including Radian6, which was acquired by Salesforce) and we understand the challenges that come with scaling a fast-growing SaaS company.

Reach out today and learn how we can help.

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