Salesforce and CRMs Archives

The Three Pillars of Salesforce Security

We live in a world where data breaches are not a question of if, but a question of when. Data breaches are on the rise for the third consecutive year,...

How CRM Analytics Benefits the C-Suite

CRM Analytics can be a significant asset to any organization with large volumes of data, especially if much of that data exists in Salesforce. By combining powerful analytics, data transformation...

4 Automated Email Journeys Every Travel Brand Needs

Using Salesforce Marketing Cloud To Deliver Relevance Travel is back in the collective consciousness and executives in the tourism industry need to meet travellers where they are right now –...

The Salesforce Partner Questionnaire Checklist

Questions to Ask Before Selecting a Salesforce Partner The Salesforce ecosystem and Sales and Marketing Operations in general are evolving at a whirlwind pace. It is almost impossible to have...

JWT and AMPscript: Decoded

The Salesforce Spring ’22 release is almost here and with it, Marketing Cloud has now realigned their release cycle with other Salesforce products. While we probably shouldn’t expect animated loading...

Creating a 4X4 Wordle with Salesforce Flows

If you’ve been on social media at all lately, you may be flooded with people posting series of yellow and green squares. These are shared results of WORDLE scores, a...